The FASHION HIGHWALK is a tower proposal aims to strengthen the framework of the fashion industry, and also to support sustainable fashion starts-ups under the industry’s Darwinian culture. The tower condenses the whole fashion industry, from event hosting, production, recycling, to advertising, into a single tower, which will, in turn, create a hyper-localized circular economy within the City of London.
The tower consists of museums, offices for sustainable fashion start-ups, retail, event spaces, recycling, co-working spaces, and a transportation hub. This mix of programs doesn’t only benefit from each other to foster upcoming fashionistas, but also encourage interaction between ‘fashion people’, white-collar office workers, and tourists. Effectively challenging the current business model of the industry, by bringing designers closer to the customers.
The tower is not just a cultural ghetto, but also a social catalyst which knits into the city fabric.
Fashion Highwalk Description
Concept Collage Creating a more resilient business framework by centralising the industry. Condensing production, retail, recycling, advertisement into a single tower
My tower is situated in the crossing between Fenchurch Street and Gracechurch Street, where both streets have an abundance of footfall, and economic growth opportunities.
An underground galleria is carved out to connect my tower to the underground infrastructure through partially repurposing the leftover southbound northern line after the Bank Extension.
The interfacing of structures in relation to the spatial qualities required for event space and office space.
Program Distribution and Plans
Movement and Visual Access in the Interior and Exterior
Render of Museum and Co-Working Spaces. Which the floor plates aim to maximise exposure to each program and the office spaces adjacent to them.
The Office Facade represents the process of knitting and also achieve different spatial conditions for different offices. LED Louvres are used as billboards across the city.
